After discussions with my family and much thought, I have decided to no longer use the nickname “AR-15” and the current apparel line logo, which features a scope reticle, as part of my branding. While a nickname is only a nickname and “AR-15” was simply a representation of my initials combined with my jersey number, it is important to me that my name and brand are no longer associated with the assault rifle that has been used in mass shootings, which I do not condone in any way or form. My representatives and I are currently working on rebranding, which includes the creation of a new logo and transitioning to simply using “AR” and my name, Anthony Richardson.